A concept website for a management consulting firm — designed to establish credibility, communicate service areas clearly, showcase methodology, and provide a client-facing dashboard for project updates, replacing an unstructured word-of-mouth-only presence.
A management consulting firm had built its client base entirely through referrals but had zero digital presence. Prospective clients who searched the firm's name found nothing — no services, no methodology, no evidence of expertise — and were choosing competitors with professional websites instead.
Each service area was given a dedicated section with clear positioning, scope description, and typical engagement structure. Visitors could understand what the firm offered, who it was for, and what an engagement looked like — without needing a meeting first.
The firm's consulting methodology was documented and presented as a structured framework — showing prospective clients the rigour and process behind the work. This moved methodology from something explained in proposals to something visible before the first conversation.
Team profiles, qualifications, and relevant experience were presented to establish credibility. Rather than generic bios, each profile was structured around the specific expertise and sectors each team member brought to client engagements.
A client-facing dashboard was designed to give existing clients visibility into project progress, deliverable timelines, and key milestones — reducing the need for status update meetings and providing transparency between formal check-ins.
Designed on a CMS with structured content fields for service areas, team profiles, and case studies. The client dashboard prototype demonstrates how project updates could be delivered through a secure client-facing interface — providing transparency without adding administrative overhead.
If your firm needs a digital presence that reflects the quality of your work and communicates your expertise to prospective clients, tell us what needs to change. Undertide will assess fit and recommend the right scope.
